The Story Behind I Love Skippack’s Beautiful New Web Design
Skippack Blogger and Skippack Web Guy Unite in Creativity and Build an Amazing New Website for our Village
Today is a special day. I have lived in Skippack for almost 4 years. But as of today, my words too have a new Skippack home; My thoughts, my ideas, and my sentences have taken up a new residence. You are looking at it. The new, redesigned I Love Skippack website is the new home for the Skippack Blogger’s words. Check it out:
- New home page that feels more like a family photo album than a blog.
- Separate sections dedicated to Skippack shops, restaurants and events: Eat, Shop, Visit
- A new section, Life, for exploring the world of Skippack and world inside all of us.
And much more.
How My Words Found their New Home
Let me, dear reader, tell you the story of my words. When I was a boy, my words were alive, gushing, eager to spill out onto a page of notebook paper. My teachers praised my writing, I went to creative writing programs, and won essay contests. Everything seemed possible. I needed only to study and work hard, and my words would become my livelihood and my joy.
But then, real life laughed at the foolish, dreaming boy. Needing to make a living, I took a job as an editor, moving to the area to edit nursing and medical books. The slow-drain of working life took hold. Long hours at the office, hundreds and hundreds of pages to edit, the routine of working life, personal disappointments, and lost opportunities slowly but surely stifled my words.
My words became like ragged, abandoned children, left in a cellar with only a pail of water and a loaf of bread. They became sickly and weak and deformed. With few invigorating experiences to nourish them, my words gave in to their weariness and went to sleep.
Then a miracle happened: A lively, spirited, brilliant woman came into my life. We married and moved to Skippack. I started to become strong again. Suddenly, the words inside me to started to wake up and gasp for air. They opened their eyes and saw Skippack; the beautiful main street, the free, open spaces between beautifully-restored buildings. “We’re still here,” they cried, pounding at the side of my brain. “Let us out. We want to work again. We love Skippack.”
Thus my blog, I Love Skippack, was born.
Meet the Architect of My New Home
Now, each free moment I can steal, I spend walking in Skippack looking for something to capture in words: A new store opening, an upcoming event, a new acquaintance, or just a beautiful moment in this beautiful town.
But the world I write in today is much different from the world when I was a kid. Now words are carried on digital waves through the Internet to the hearts and minds of readers. The home for my words is more like a space station, carrying my observations about Skippack and ideas farther than I ever imagined they could travel, reaching more people than I thought possible.
A friend, Brad DeForest, is the architect of this digital home for my words, In plainer terms, Brad, a Skippack-based web designer with a long history of dedication to this town, built the new I Love Skippack website.
Brad and I have been working together for more than a year on I Love Skippack. I am proud to work with this guy: He is a man of his word, clear-thinking, innovative and resourceful, with a straightforward approach to meeting challenges. His even-tempered perspective is a helpful balance to the flights of enthusiasm that carry me from one blog post to the next, as I fire myself up for long nights at the computer keyboard. Brad honors both the beautiful town of Skippack and the hard work of creative expression.
Recently, while we worked on the new design, I had the honor of locking horns with Brad in a fine rumble on the I Love Skippack Facebook page. A week before the launch of the new I Love Skippack website, Brad wrested control of my Facebook page from me, while I took my best shots at him by posting comments in protest of his unlawful takeover. Read some of the banter here. At its best, work is a path toward brotherhood.
Flipping the Switch
As I write this post, it is the moment when Brad is about to flip the switch that will turn off the old I Love Skippack blog and turn on the new I Love Skippack website that you see now. We are sitting at the bar in the Hotel Fiesole in Skippack. Brad is drinking a Dogfish Head IPA Beer. What a beer geek. I have never even heard of it. I am drinking a Michelob Ultra (the Skippack Blogger is concerned about his weight). Brad says that my beer is lame. I value his opinion on website development and social media, but not on such issues.
I will be a poet wannabe until they bury me. I want depth and meaning. The blog I have worked on for close to two years is entering its next phase. I want the moment to be meaningful. I turn to The Skippack Web Guy.
“Turn the key brother; the home for my words that you built is a home for my soul.”
Brad looks at me like I am nuts. I have seen this look before. “Michael, it’s a website.”
“OK, OK, flip the switch.”
Welcome to the new I Love Skippack.